Newest Episodes
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From Casual Viewer to Sports Fanatic: 5 Essential Steps
There is a difference between liking sports and going full fanatic mode. Five essential steps from casual viewer to sports fanatic, lucky jersey and all.
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NBA “Soulmates”: The Business of Faking Friendships
The NBA soulmate idea sounds harmless and fun. Which player matches your personality or your grind? A look at the business of faking friendships between fans and stars.
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The Human Cost of Viral Sports Content
Behind every manufactured controversy and viral sound bite is a real person dealing with the fallout. The human cost of viral sports content, and why that part gets buried.
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The Truth About Ultras: More Than Just B-Roll
Football without atmosphere is just movement on grass. The noise, the color, the chants and banners. The truth about ultras, and why they are more than TV background.
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Manufactured Outrage: How Sports Media Turns Emotion Into Profit
Sports media is not really in the truth business anymore, it is in the emotion business. How manufactured outrage turns timelines, panels and clips into profit.
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The NBA Soap Opera: Stop Falling for the Script
The NBA soap opera is bigger than basketball, and that is the point. One minute it is a ridiculous dunk, the next an argument over legacy. Why to stop falling for the script.
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NFL Rivalries: The Business of Manufactured Hatred
NFL rivalries get sold like sacred history, with blood, legacy and pride. How networks dress up a big divisional game and turn manufactured hatred into business.
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What MLB Gets Wrong About Attracting Young Fans
Baseball is tinkering with the clock while the cultural fire quietly burns out. What MLB gets wrong about attracting young fans and what the league does not seem to notice.
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John Elway: The Most Disrespected Legend Ever?
If you feel like the NFL loves a perfect quarterback mold, John Elway is proof the narrative can be bigger than the talent. Was he the most disrespected legend ever?