The Vantage Point

Networks and sports media have gotten very good at turning tiny moments into long-running narrative cash machines. A three-second look, a throwaway quote, or a…

There is a simple formula behind the loudest moments in sports media: a short, heated segment timed to hijack your emotions, cut to a commercial,…

Five minutes. That’s the sweet spot for getting you emotionally hooked and intellectually short-circuited. The media economy discovered long ago that arousal sells better than…

Sports coverage has learned a simple business trick: keep the fight alive and you keep the audience coming back. Arguments never actually end. Every segment…

Sports talk feels like a constant emergency: every rumor is a five-alarm fire, every performance demands an instant verdict, and every debate is somehow eternal.…

“You’re not the customer watching these shows. You’re the product being sold to advertise.” There is a single shift that changes how you should think…

Why do sports debate shows so often leave you angry, confused, and somehow convinced the world is ending because a coach smiled the wrong way?…

Journalism used to ask one simple question – is this true? The current playbook asks a different one – is this loud enough to trigger…

Networks stopped reporting sports the day they discovered reality TV editing. The result is a familiar formula: dramatic music swells at the exact moment someone…

Every sports story is just WWE with better acting. We’ve been trained to treat athletes like cardboard characters: the chosen one, the snake, the emotional…